Case Study – WordPress Website Customization
November 17, 2018 Hardik Shah
Challenge: -

As an individual freelancer or someone working as a part of a team, you will be facing a wide variety of customers and clientele. If you manage to provide them with exemplary service, they might become recurring customers or will recommend you. That is the goal for every professional, however, some clients are easier to deal with while most are not.
The biggest pet peeve of designers and developers is having to face a non-technical customer. When taking on a project in WordPress, a tech literate person will be able to guide you better as well as be able to understand you better. Their requirements will be well defined and doable which will make working for them an absolute delight and a breeze. However, with a non-technical client, you will be going back and forth on the project several times to make sure that they approve of it. This means changing the theme and design several times which becomes a very daunting and tedious task.

Solution: -

There are a lot of tools out there that let you efficiently design the frontend for a website. Most of these are very technical and detailed procedures and having to revise the design takes up a lot of time. However, in case you know that you will be making a lot of changes to the design and interface over and over again, you can use the WP Blog and Widgets Plugins to speed up the process. By using widgets and plugins, you can easily add interface components to your websites and tweak them according to your need. The process is relatively easy to understand as well as easy to implement. You can add simple sliders, image galleries to jazz up the aesthetic, as well as browse different widgets to add functionalities to the website and that's why just chat with us for any smaller WordPress Tasks to complex customization.

With the concept of different viewports, the design and visual space do not stay constant if you don’t pay attention to that detail. A person viewing it on mobile will see everything as too compact and constricted and the header logo might be overlapping on the menu icon which really makes the design look less appealing as well as poorly functional. Similarly, for larger screens, the elements may be scattered all over the webpage and it will again communicate a poor job. You need to test out and design the viewport with all target devices in mind and not just one. This tip will save you the countless hours of backtracking, trying to fix each individual view. It is best to test out every new component on a different device as soon as you add them.

A common concern that most clients have is the lack of intuitive design. Revisions are often asked on small details like social media access icons such as Facebook, Twitter and Email links are not displayed on the homepage. This is a very key and crucial factor and needs to be kept in mind as well as other design strategies.

Benefits: -

By employing all these techniques, we can produce a better deliverable that is easy for the non-technical client to understand. It will also be something closer to their requirements, as of course, you may not always get it right in the first go but with time and experience, you will not be needing to revise your word and by spending less time revising your old projects, you can pick up new ones and increase your productivity.
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